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Our History

History

Ray Kroc(Raymond Albert Kroc) 1902.10.05-1984.01.14

McDonald’s employs about 1.7 million people at 34,000 stores in 119 countries around the world, and provides products and services to about 6.9 million people every day. McDonald’s is a QSR (Quick Service Restaurant) that is loved by people around the world, and is the world’s top food service company. By providing better experiences to customers, McDonald’s is striving to become ‘Our Customers’ Favorite Place and Way to Eat’.

The corporate philosophy of the founder, Ray Kroc, is imbued in the history of McDonald’s as it grew into a global brand.

Ray Kroc Story

McDonald’s Korea

Do you remember that proud moment when Seoul stood at the center of the world by hosting the 1988 Seoul Olympics?

Together with the 83,190 Olympic athletes and staff from 159 countries, McDonald’s also came to Korea for the 1988 Seoul Olympics. Since then, McDonald’s has been a preferred restaurant for dining out for Korean consumers, thanks to their world-famous Big Mac, French Fries, and Happy Meals.

McDonald’s opened its first restaurant in Apgujeong-dong, which was the trendiest spot in Korea. Hundreds of customers lined up in front of the restaurant to mark the successful launch of McDonald’s, and this showed that continuous growth could be achieved in the Korean market.

For the past twenty-five years, McDonald’s has worked closely with their Korean partners and contributed to creating jobs in Korea, currently employing more than 15,000 people. In addition, it has continuously supported domestic companies such as Ottogi and Maeil Dairy.

McDonald’s will continue to work hard to become a preferred destination for customers by offering good quality food and top service at reasonable prices.

Opened first McDonald's store in Apgujeong

History

2013
25th year anniversary in Korea
Introduced its global core menu, Quarter Pounder with Cheese(QPC) in Korea
2007
Began McDelivery services
1988
Opened first McDonald’s store in Apgujeong
2017
  • Nationwide launch of premium hand-crafted burger 'Signature Burgers'
2016
  • Launched Crispy Oriental Chicken Burger
  • Opened Korea's first ‘Experience of the Future’ restaurant at Sangam DMC
  • Launched Supreme Shrimp Burger & Shrimp Beef Burger
  • J. Melanie Joh appointed as Managing Director
2015
  • Launched premium hand-crafted burger 'Signature Burgers'
2014
  • Launched 1955 Burger™
2013
  • 25th year anniversary in Korea
  • Joe Erlinger appointed as Managing Director
  • Began the ‘Happy Burger’ campaign
  • Began ‘Soccer Class with Dad’ and ‘Soccer Class with Multicultural Families’
2012
  • Launched new menu platform, ‘Happy Value Menu’
  • Introduced new service platform, McCafe (Shop-in-shop)
2011
  • Launched online Soccer Toolkit
2010
  • 1st place NCSI(National Customer Satisfaction Index) and QSR(Quick Service Restaurant)
  • Introduced its global core menu, Quarter Pounder with Cheese(QPC) in Korea
  • Began offering free WiFi service in stores nationwide
  • Sean Newton appointed as Managing Director
2009
  • Launched premium coffee brand, McCafé
2008
  • 20th anniversary of entry into Korea
2007
  • Changed to French Fries with lower trans fat (TFA)
  • Began the Ronald McDonald Soccer Club with in-school soccer class
  • Began McDelivery services
  • RMHC Korea established Children’s Hospital School at the Yangsan Pusan National University Children’s Hospital
  • RHMC Korea developed ‘Comprehensive Program for Returning and Adapting to School' for children with tumors
  • Launched the Ronald McDonald House Charities Korea
2006
  • Introduced the morning menu, McMorning
  • Launched the ‘Ronald McDonald Soccer Club'
2005
  • Began 24 hour-open services
  • Established the ‘Children’s Hospital School’ at the Yonsei University Severance Children’s Hospital
  • Introduced McLunch menus in Korea
2003
  • Launched the McSpicy Shanghai Burger (*Shanghai Spicy Chicken Burger)
1997
  • Launched Bulgogi Burger
1995
  • Opened 100th store in Yeongdong
1992
  • First in the industry in Korea to introduce the Drive Thru
1988
  • Opened first McDonald’s store in Apgujeong
2012
Began hosting Voice of McDonald’s
2003
Launched global brand campaign, i’m lovin’ it
1984
Ray Kroc, founder of McDonald’s passed away at the age of 81
1974
Establish the RMHC (Ronald McDonald’s House Charities)
1955
Opened first McDonald’s store in Des Plains, Illinois
2015
  • 60th Anniversary of McDonald’s
    Steve Easterbrook appointed as CEO
2012
  • Don Thompson appointed as CEO
  • Renewed contract as ‘TOP (The Olympic Partner)’ for eight years with the International Olympic Committee (IOC)
2008
  • Changed global packaging design
2006
  • 50th anniversary of McDonald’s
  • Began hosting Voice of McDonald’s, a global singing contest for employees and managers from stores around the world
2005
  • Kicked off global campaign for a balanced and energetic lifestyle, provided nutritional content information on packaging
2004
  • Jim Skinner appointed as CEO
2003
  • Launched global brand campaign, i’m lovin’ it
2002
  • Starting with the Salt Lake City Winter Olympics, began the Olympic Champion Crew program
1996
  • Opened McDonald’s corporate and global website
1990
  • Ray Kroc included in ‘Life’ Magazine’s ‘100 Most Important Americans in the 20th Century’
1988
  • Opened 10,000th store in Dale City, Virginia
1984
  • Ray Kroc, founder of McDonald’s, passed away at the age of 81
  • First McDonald’s opened by Ray Kroc reopened as the first museum of McDonald’s
1983
  • Launched Chicken McNuggets
  • Opened new hamburger college at Oak Brook, Illinois
1980
  • 25th anniversary of the founding of McDonald’s
1979
  • Launched the children’s meal, Happy Meal
1975
  • First McDonald Drive Thru store opened near Sierra Vista, Arizona
1974
  • Establish the RMHC (Ronald McDonald’s House Charities)
1968
  • Launched the Big Mac
  • Began sponsoring the Olympics, starting with the Grenoble Winter Olympics in France
1967
  • Opened first overseas McDonald’s store in Canada and Puerto Rico
1963
  • Sold 1 billionth hamburger, birth of Ronald McDonald, the mascot and Chief Happiness Officer of McDonald’s
1961
  • Hamburger College founded in the basement of the Elk Grove Village store in Illinois
1959
  • Opened 100th store at Fond du Lac, Wisconsin
1957
  • ‘QSC&V: Quality, Service, Cleanliness & Value’ became the company motto
1955
  • Opened first McDonald’s store in Des Plains, Illinois

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